Merch Optimizer analyzes your Shopify catalog to find what's hurting conversion, suppressing AOV, and killing repeat purchases — then tells you exactly what to fix.
You've dialed in your ads, your landing pages, your email flows. But your actual product catalog? That's where the hidden revenue lives.
Poor product organization, confusing variants, and weak merchandising make visitors bounce before they buy.
Without strategic bundling, pricing tiers, and cross-sell structure, customers buy less than they would.
A disorganized catalog makes it hard for customers to come back and find what they want next.
You're driving traffic to a catalog that isn't structured to convert. Every click costs more than it should.
Your Merch Score grades your catalog across the dimensions that actually drive revenue — so you know exactly where to focus.
Share your store URL and we'll analyze your catalog across conversion, AOV, and retention dimensions.
Receive a detailed breakdown of what's working, what's not, and the highest-impact changes to make first.
Implement the recommendations yourself, or work with us to restructure your catalog for maximum revenue.
A thorough analysis of your product organization, collections, variants, and merchandising structure.
Ranked recommendations by revenue impact so you know what to tackle first for the biggest wins.
Estimated impact of each optimization so you can build a business case and track results.
Find out what your catalog is costing you. Takes 2 minutes.
We'll analyze your catalog and send your Merch Score within 48 hours. Check your inbox.