Merch Optimizer analyzes your Shopify catalog to find what's hurting conversion, suppressing AOV, and killing repeat purchases — then tells you exactly what to fix.
You've dialed in your ads, your landing pages, your email flows. But your actual product catalog? That's where the hidden revenue lives.
Poor product organization, confusing variants, and weak merchandising make visitors bounce before they buy.
Without strategic bundling, pricing tiers, and cross-sell structure, customers buy less than they would.
A disorganized catalog makes it hard for customers to come back and find what they want next.
You're driving traffic to a catalog that isn't structured to convert. Every click costs more than it should.
Your Merch Score grades your catalog across the dimensions that actually drive revenue — so you know exactly where to focus.
Share your store URL and we'll analyze your catalog across conversion, AOV, and retention dimensions.
Receive a detailed breakdown of what's working, what's not, and the highest-impact changes to make first.
Implement the recommendations yourself, or work with us to restructure your catalog for maximum revenue.
See exactly how your catalog performs across conversion, AOV, repeat purchase, catalog structure, merchandising, and discovery.
Every recommendation is prioritized so you know what to act on first for the fastest, largest revenue lift.
Each fix comes with a projected revenue impact so you can build a business case and measure results.
Find out what your catalog is costing you. Takes 2 minutes.
We're scoring your catalog right now. Your Merch Score will land in your inbox in just a few minutes.
Ready to go deeper?
A full written audit across all 6 dimensions with prioritized recommendations and revenue impact estimates.
See What's Included →